The project was developed using the Double Diamond design methodology, from the structuring of the branding to the final conception of the brand and the website that represents it. To learn more details about the building process, click the button at the end of the page.

In addition to the website, other pieces were also developed, such as business cards, the Instagram page, and graphics for posts, with the aim of boosting the site's organic ranking.

A strategic business decision was to keep the existing Facebook page, as due to the name chosen for the brand (naming), it already showed good performance in Google search results. This choice contributed to strengthening the digital presence and optimizing the visibility of the brand's new identity.